Session on Thursday (30 Jan), 18:30
With the film director Marcos Colon and introduced by Laura Rival (ODID), followed by a Q&A session
Cinema: Ultimate Picture Palace (UPP)
Short synopsis: Beyond Fordlândia (Documentary Feature – Runtime: 1hour10min) – An environmental account ninety years on from Henry Ford’s failure in the Amazon that left ravaged lands and a ghost town of shattered dreams. In 1927 the Ford Motor Company attempted to establish rubber plantations on the Tapajós River, a primary tributary of the Amazon, yet despite Ford’s pioneering spirit, the project was doomed to failure and provides a cautionary tale of senseless exploitation. The film draws parallels with the Ford era as it addresses the recent transition from failed rubber to successful soybean cultivation for export, highlighting the heartbreaking implications for the Amazonian land and its people.
The film website: www.beyondfordlandia.com